Cassette — New Alamein
We are
the boombox.
New Alamein's beachfront club. The 2026 season runs 11 June – 15 September. Doors 10PM · 21+.
We are the boombox.
You are the cassette.
The only club on the coast where the booth faces the sea.
Built on the belief that a good playlist outlasts a bad summer.
21+. Cashless. Doors 10PM. Smart-casual — just music, sand, and people who mean it.
Sea on one side.
Bass on the other.
The Mediterranean at your back, purple light on the floor, and a sound system you feel before you hear it. Cassette sits seafront at North Square Mall — the coast's home for after-dark, every night from 10PM.
Mirror installations throw the neon across the room, the breeze comes straight off the sea, and every table faces the booth. The same space feels like a different club on a Tuesday and a Saturday — exactly the point.
Flip the tape.
Every night.
Side A is the build — new DJs, games, karaoke, collab crews. Side B is the weekend — signature sets, cocktails built from scratch, a Saturday that won't end. Seven nights, two sides. Pick yours.
Seven nights, two sides.
Side A is the midweek build — Open Decks, games, karaoke and collab takeovers. Side B is the flip — signature cocktails, the Saturday session and a Sunday wind-down. Press play on any night.
The season, night by night.
What's confirmed so far — World Cup match nights and signature Fridays. We drop dates a few weeks at a time, so follow @cassette.newalamein for the rest.
Dates & line-ups may shift — follow @cassette.newalamein for the latest.
Every match.
Big screens.
Ice-cold.
Group stages, knockouts, all the way to the Final — Sunday 19 July. Every match, on the big screens. Get your crew together, claim a table, and pick your side — match nights book out fast.
48 nations · every group · every knockout · the Final
Screenings shown on our in-venue displays. Independent fan event — not affiliated with or endorsed by any football governing body.
The decks are open.
Every Monday the booth is yours. Sign up, plug in, and play the set you've been sitting on all year — 20 minutes, a proper system, a real crowd.
Play the set you've been
sitting on all year.
Open Decks is for DJs ready to stop practising in the bedroom and start moving a real room. Every Monday the booth is yours — a proper club rig, a beachfront crowd, 20 minutes of uninterrupted floor time. Sign up, we read every submission, and we get back to you to lock a date.
- A pro DJ rig — the same setup the headliners use
- A live floor, not a practice room — a real crowd on the Mediterranean
- Every genre welcome — bring something that moves people
- First time behind the decks? Especially you. That's the point.
- We read every sign-up personally and reply to confirm your Monday
Booking a guest set or brand takeover instead? That's Cassette Collabs on Thursdays — note it below and we'll route you to the right team.
Your table.
Your whole night.
Skip the queue, claim your spot on the floor and let the bottles come to you. One flat minimum spend — and every pound of it goes straight onto your food & drinks. Nothing wasted, the whole night yours.
- Your own reserved table on the floor
- Bottle & mixer service, brought to you
- A dedicated host looking after your group
- Priority entry — walk straight past the queue
- Best seats for match nights & headline sets
Built with the coast.
The décor is hand-built by local craftspeople. We run fully cashless and recycle what we can.
We aim for at least one female artist on every lineup, equal representation across the team, and on-ground support all season.
The room & the season.
In good company.
The brands and communities we've worked with across the season.
On the decks this season.
Your night. The whole coast.
Birthdays, brand launches, corporate nights, private parties — or take the whole venue. A beachfront setting, in-house production, a sound system built for the floor and a team that runs the night end-to-end.
Why Cassette
- 360° Mediterranean beachfront setting
- Pro sound, lighting & mirror installations
- Full bar & kitchen, custom menus on request
- In-house DJs, or bring your own line-up
- Full or partial buyouts, branding & production
Prefer to talk it through? DM @cassette.newalamein and our events team will pick it up.
The B-side — your questions.
The questions we get most. Need more? DM @cassette.newalamein and we'll sort it.
How do I book a table?
Fastest way is a DM to @cassette.newalamein — or drop your details in the booking form and we'll come straight back to you. Every table is confirmed personally by our team.
Is there a minimum spend or a cover charge?
Tables run on a minimum spend from EGP 5,000 — not a cover charge. Every pound of it comes back to you in food & drinks; nothing's wasted. No table? Walk in any night there's room on the floor.
What time do doors open — and close?
Doors open at 10PM nightly, all season (11 June – 15 September). The night runs late. Weekends and match nights fill up first, so book ahead.
Is there an age limit?
Cassette is 21+. We run a strict door all night — bring a valid national ID or passport. No exceptions.
Is the venue cashless?
Yes — Cassette is 100% cashless. Card and mobile payments only: fast, secure, seamless.
Is there a dress code?
Smart casual — come as you are but keep it sharp. No beachwear or football kits inside.
Can I bring kids or under-21s?
Cassette is 21+ only. Under-21s can't enter — ID is checked on the door every night.
Can I host a private event or buy out the venue?
Absolutely — birthdays, brand launches, corporate nights, private parties or a full buyout. Tell us the shape of the night in the events form and we'll come back with options and a quote.
Can I DJ at Cassette?
Every Monday is Open Decks — our platform for emerging DJs. Bring a USB, sign up here, and we'll get back to you to lock your slot.
Where are you, and where do I park?
Find us at North Square Mall, on "The Square" in New Alamein — facing the Al Alamein Towers, right on the Mediterranean. Park at the mall and follow the music. Get directions →
The weekend fills fast.
World Cup screenings from 11 June, Cassette Cocktails every Friday. Reserve once — show up all season.
Claim Your TableFind us on the coast.
- WhereNorth Square Mall · New Alamein · North Coast, Egypt
- WhenNightly · Doors 10PM – late
- Season11 June – 15 September 2026
- Social@cassette.newalamein
Fastest reply: DM @cassette.newalamein. Or drop your details in the form and we'll come straight back to you.
Be first through the door.
First access to Friday drops, World Cup match nights and table releases — before we post anything. One-click unsubscribe, always.